Hours after Bruce Springsteen’s drunken driving charge was dismissed Wednesday, Jeep took its finger off the pause button on airing the industrial the rocker filmed for the corporate, which debuted through the Tremendous Bowl.
“As we said beforehand, we paused the commercial till the info had been established. Now that the matter has been resolved, we’re unpausing the movie,” a Jeep spokesperson stated.
The 2-minute movie with a political message, “The Middle,” had been paused hours after the drunken driving cost, from Nov. 14, 2020 on Sandy Hook, was reported by the media on Feb. 10 — three days after the Tremendous Bowl.
It was the New Jersey rock legend’s first such industrial endorsement.
Springsteen appeared just about Wednesday morning in federal courtroom in Newark for a hearing on the case, the place prosecutors dismissed the drunken driving and reckless driving expenses, and the 71-year-old pleaded responsible to consuming in an space the place alcohol is prohibited.
“I had two small photographs of tequila,” Springsteen stated through the responsible plea. The choose imposed a $540 tremendous, which the singer stated he’d have the ability to pay “instantly.”
Prosecutors stated Springsteen, the Freehold native who now lives in Colts Neck, had a blood alcohol content material of .02, properly under the authorized threshold of .08, they usually’d be unable to show their case.
The musician often known as The Boss worldwide, was arrested on Sandy Hook, a federal park on the north Jersey Shore in Monmouth County, after a park ranger noticed him take one shot of Patron Tequila and get on his bike to drive away. He’d reportedly been hanging out with followers and posing for photos.
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Kevin Shea could also be reached at firstname.lastname@example.org